2021-2022 Pierce College Catalog 
    
    Oct 06, 2022  
2021-2022 Pierce College Catalog [ARCHIVED CATALOG]

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MNGT 293 Retailing & Merchandising (5 credits)



Course Description
Fundamentals of retail buying and the management of retail inventories. Topics included are important for the contemporary online and offline merchant who is responsible for space productivity, inventory turnover, and profitability.

Student Outcomes
1. Explain the various channels throughout the merchandise supply chain structure.
2. Perform retail sales computations required of the retail sales environment.
3. Compare and contrast the different sales formats and ownership options of retail operations.
4. Analyze interrelationships within the online and offline retail environments considering: business location, traffic patterns, customer demographics, sales volumes, inventory management, and advertising in order to evaluate business models.
5. Develop and apply productivity measures in order to evaluate merchandising objectives within retail environments including: turnover, stock-to-sales ratios, inventory planning, sales pro forma, space management, and seasonal and promotional opportunities.
6. Create a hierarchy associated with each retail employee function including basic safety and legal issues related to retail situations.



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